Coreview Labs: Automated Winback Campaigns

With user-centered approach, the goals was to create an intuitive interface for effortless financial management while incorporating gamification.

Pink Flower
Pink Flower

Industry

Industry

SaaS

SaaS

Headquarters

Headquarters

Chicago, IL

Founded

Founded

2016

Company size

Company size

11-50

Challenge

Coreview Labs had a growing database of inactive users and cold leads, some over 18 months old, sitting idle in their CRM. Their sales team didn’t have the bandwidth to follow up manually, and marketing efforts were focused only on new acquisitions. Revenue from older accounts had flatlined.


Results

We designed a full-funnel reactivation strategy, including automated email sequences, behavioral triggers, and lead scoring logic. By combining intent signals with personalized offers, we re-engaged dormant leads and drove $78K+ in recovered revenue, all without needing new traffic or ad spend.

$78K+

Revenue Generated from Winbacks

Revenue Generated from Winbacks

6,200+

Inactive Leads Re-engaged

Inactive Leads Re-engaged

3X

ROI from Reactivation Flow

ROI from Reactivation Flow

Trusted by Professionals

Trusted by Professionals

While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.